The Little Pooch
The Little Pooch – Launch Campaign & Social-Driven Events
(Client)
The Little Pooch
(Year)
2024
(Services)
Branding, Creative
Overview:
We launched The Little Pooch with a fresh brand identity, playful voice, and a launch campaign designed to build community and drive sales. The focus: style meets function in the world of premium pet accessories.
Approach:
Built a full brand identity including logo, color palette, and tone of voice
Created launch campaign for Meta and Instagram, including organic and paid content
Developed influencer seeding kit and hosted micro-events with local pet brands and dog parks
Designed packaging and product tags with shareable, on-brand messaging
Results:
3x sales increase in first 60 days post-launch
200% boost in Instagram engagement during launch window
Attracted press interest and local retail partners
The Little Pooch
The Little Pooch – Launch Campaign & Social-Driven Events
(Client)
The Little Pooch
(Year)
2024
(Services)
Branding, Creative
Overview:
We launched The Little Pooch with a fresh brand identity, playful voice, and a launch campaign designed to build community and drive sales. The focus: style meets function in the world of premium pet accessories.
Approach:
Built a full brand identity including logo, color palette, and tone of voice
Created launch campaign for Meta and Instagram, including organic and paid content
Developed influencer seeding kit and hosted micro-events with local pet brands and dog parks
Designed packaging and product tags with shareable, on-brand messaging
Results:
3x sales increase in first 60 days post-launch
200% boost in Instagram engagement during launch window
Attracted press interest and local retail partners
The Little Pooch
The Little Pooch – Launch Campaign & Social-Driven Events
(Client)
The Little Pooch
(Year)
2024
(Services)
Branding, Creative
Overview:
We launched The Little Pooch with a fresh brand identity, playful voice, and a launch campaign designed to build community and drive sales. The focus: style meets function in the world of premium pet accessories.
Approach:
Built a full brand identity including logo, color palette, and tone of voice
Created launch campaign for Meta and Instagram, including organic and paid content
Developed influencer seeding kit and hosted micro-events with local pet brands and dog parks
Designed packaging and product tags with shareable, on-brand messaging
Results:
3x sales increase in first 60 days post-launch
200% boost in Instagram engagement during launch window
Attracted press interest and local retail partners